Google Search Volume Analysis Template
A practical Google Search Volume Analysis template for growth marketing teams that want to plan using historical demand instead of assumptions. Use it to analyse monthly search volume, compare category trends, identify seasonal peaks, and spot organic or paid growth opportunities in under 10 minutes.
Quick Overview
Format
Google Sheets
Best for
SEO & Paid Teams
Last updated
May 2026
Skill level
Beginner
What's included
Monthly Google search volume tracking (Jan–Dec)
Seasonality and peak demand identification
Year-over-year search demand comparison
Average search demand calculation by keyword
High-month and low-month demand detection
Trend direction identification (growing, stable, declining)
Best for
Frequently asked questions
What does this template help me analyse?
It helps you analyse Google search volume data by month, keyword, and category to identify demand trends, seasonality, and growth opportunities.
What data do I need?
You need monthly Google search volume data from Google Keyword Planner
Can this help with content planning?
Yes. It shows which categories and keywords have consistent demand, seasonal spikes, or declining interest.
Ready to get started?
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