ASO Solutions to
Get Your App Discovered

  • Keywords = Visibility

    Optimised meta-data improves discoverability.

  • Visuals = Clicks

    Screenshots and preview videos are tested to boost install rates.

  • Reviews = Trust

    Showcase ratings & reviews that influence download decisions.

  • Data = Growth

    A/B testing & analytics inform what drives installs, retention, and ROI.

Drive Growth
ASO Solutions hero
OUR SYSTEM

Introducing The App OS™

A practical system for app visibility, installs, and conversion uplift.

App Goals

We align ASO with your app's business goals — installs, subscriptions, in-app purchases.

Keyword Signals

We analyze how users search in the App Store and Google Play — keywords, categories, and competitor rankings.

Store Visibility

We fix metadata, indexing, and localization gaps that stop your app from surfacing in search.

Content Optimization

We optimize titles, subtitles, and descriptions to rank and persuade users to install.

Trust Signals

We strengthen trust through reviews, ratings, A/B tested creatives, and social proof.

Growth Metrics

We track installs, retention, keyword lifts, and run ongoing experiments to compound results.

Your ASO Growth Stack

Every ASO engagement includes these concrete outputs — from keyword strategy to performance tracking.

ASO Audit Report

Full review of your iOS and Android listings — keywords, creatives, reviews, and rankings.

Keyword Strategy

Demand-led keyword research mapped by relevance, difficulty, and opportunity.

Metadata Optimization

Optimized titles, subtitles, descriptions, and tags that rank and convert.

Creative Recommendations

Wireframed screenshots, icon variations, and video ideas designed to lift installs.

Review & Rating Strategy

Playbooks to improve volume and quality of ratings, reviews, and trust signals.

Performance Dashboard

Track installs, rankings, and conversion rates across iOS and Android.

THE PLAYBOOK

A Glimpse Into Our ASO Playbook

The exact signals we look for — and the moves we make to drive installs.

Keywords & Metadata

Ranking where your users search.

Signals:
Low keyword rankingsPoor category placementWeak metadata
Plays:
Demand-led keyword mapSmart category taggingOptimized titles/descriptions

Creatives & Store Design

First impressions that drive installs.

Signals:
Generic icons/screenshotsLow quality creativesNo video assets
Plays:
Screenshot wireframesA/B tested creativesStore video storyboards

Ratings & Reviews

Trust signals that boost installs.

Signals:
Low average ratingFew reviewsNegative sentiment
Plays:
Review acquisition flowsResponse templatesSentiment analysis
QUESTIONS

Frequently Asked Questions

What is ASO?

App Store Optimization (ASO) is the process of improving your app's visibility and conversion in iOS and Android app stores — leading to more installs and engaged users.

Do you handle both iOS and Android?

Yes — we optimize for Apple App Store and Google Play, tailoring strategies to each platform's ranking signals.

Do you also design creatives (icons/screenshots)?

We provide wireframes and recommendations. Creative production and implementation are managed by your design team.

How do you improve reviews and ratings?

We build flows and triggers for better review collection, analyze sentiment, and provide response guidelines.

How do we measure success?

Through install growth, keyword ranking lifts, improved conversion rates on store pages, and better ratings/reviews.

The First 30 Minutes
Are On Us

What you'll get in that time:

  • Spotlight on the blockers

    We cut through the noise and show you exactly what's holding you back.

  • Action you can take immediately

    Quick fixes and ideas you can apply straight away - no strings attached.

  • A clearer path forward

    You'll leave with a grounded view of your growth potential and what partnering with us could unlock.

Book My Strategy Call
Mihir Harchekar
Mihir Harchekar
Founder - Search Indicators
GET STARTED

Ready to Dominate Search?

Join ambitious brands using Search Indicators to build compounding organic growth — across every surface buyers use today.

Get in Touch